For fashion & jewelry D2C foundersStop guessing your prices.
Stop guessing your prices.
Price like a multi-crore brand.
The free pricing & unit-economics calculator that shows your true margins, break-even ROAS, ad budget and monthly profit — tuned for the Indian D2C market.
Free for your first product · ₹99 unlocks unlimited products + PDF reports
New to D2C metrics? Read the plain-English glossary →
Your true contribution margin
Not vanity gross margin — the money left after COGS, shipping, payment fees, GST, discounts and returns.
Break-even ROAS & max CAC
Know the exact ROAS you must beat, and the most you can pay to acquire a customer and still profit.
Returns & RTO, modelled honestly
The #1 hidden margin killer in Indian D2C — baked into every number, not hand-waved.
A real monthly P&L
Including agency fees and your own founder salary, so you see profit, not just revenue.
Find out if your product actually makes money.
Takes two minutes. No spreadsheet, no finance degree required.